Category Archives: google

The Five Stages of Travel

Posted on November 20, 2011 by bloom

5 Stages of Travel Interactive Infographic Explore the five stages of travel and find out how travelers move from dreaming to sharing. Provided by thinkinsights with Google.

Posted in google, Research, Search Trends | Comments Off

Mobile and localized paid search on the rise

Posted on November 13, 2011 by bloom

In early 2011, SEMPO published a report that indicates companies are spending more on paid mobile search than ever before, actually doubling from the same period last year. Localized paid search is becoming the most popular, with the study finding that 22% … Continue reading →

More Galleries | Comments Off

Interesting nuggets from Google

Posted on November 2, 2011 by bloom

Our online marketing recently attended the Google Engage Advanced Master Class in Vancouver BC. Here are a few interesting nuggets of information that we picked up: online shopping cart abandonment rate is between 75 to 80% 96% of visitors to … Continue reading →

More Galleries | Comments Off

Google Adwords introduces ‘Broad Match Modifier’ in Canada and the UK

Posted on May 12, 2010 by admin

In Google Adwords, broad match phrases can lead to your ads showing up for some very irrelevant queries. For instance, if your broad match phrase is ‘pink shoes’, your ad can show up for a wild assortment of queries like … Continue reading →

Posted in google, Google Adwords | Comments Off

Set a preferred domain for search

Posted on May 7, 2010 by admin

So what is a preferred domain? The preferred domain is the one that you would liked used to index your site’s pages (sometimes this is referred to as the canonical domain). Links may point to your site using both the … Continue reading →

Posted in google, Search Trends, SEO | Comments Off