Developing incoming links for SEO. It’s a painful task but somebody’s gotta do it.
Incoming links to a web site are vital to SEO. The more incoming links the better because each incoming link is like a vote for your site. The more votes, the more Google will like you and give you better rankings in organic results.
Getting incoming links is a daunting task especially because they must be links from high quality web sites. Stay away from link farms or any so called SEO Specialist that claims to be able to get you hundreds of incoming links for just $299!
So what can you do to get quick and high quality links to your web site? Try Content Sharing sites and Social Bookmarking sites.
First create an article that includes keywords that you want to rank well for. This article should be informational rather than an advertorial for your business and at least 250 words. Create hyperlinks back to your web site …
Curious about how much Google knows about you?
You would be surprised to learn just how much Google knows about you and how many activities you rely on Google services for.
Check out this link to get your Google Dashboard: https://www.google.com/accounts/ServiceLoginAuth?service=datasummary.
It’s game on. Yahoo & Microsoft’s search deal is a go!
So the day has finally come…the Yahoo and Microsoft search deal has been approved and they are wasting no time in making it a reality. Here is a snippet from their official press release:
SUNNYVALE, Calif. & REDMOND, Wash.–(BUSINESS WIRE)–Microsoft (Nasdaq:MSFT – News) and Yahoo! (Nasdaq:YHOO – News) announced today that they have received clearance for their search agreement, without restrictions, from both the U.S. Department of Justice and the European Commission, and will now turn their attention to beginning the process of implementing the deal.
Implementation of the deal is expected to begin in the coming days and will involve transitioning Yahoo!’s algorithmic and paid search platforms to Microsoft, with Yahoo! becoming the exclusive relationship sales force for both companies’ premium search advertisers globally. Once the transition is completed, the companies’ unified search marketplace will deliver improved innovation for consumers, better volume and efficiency for advertisers and better monetization opportunities …
Local Businesses – Optimize for more than just your brand
On the weekend we were headed to Milestones in Yaletown for brunch with the family. Being the Internet people that we are, we naturally went to Google and searched for ‘Milestones Yaletown hours’. And guess who came up in the top 5 organic search results? Well it wasn’t the milestonesrestaurants.com web site. This is surprising.
Local businesses need to look at their optimization efforts from all different angles. It’s not enough to just optimize for your brand name anymore even if you are well known local brand. In the case of Milestones, web sites such as dinehere.ca, foodvancouver.com, martiniboys.com, urbanspoon.com, all came up in results way before the Milestones web site when we searched for ‘Milestones Yaletown hours’. Milestonesrestaurant.com was #9!!!! Milestones should be number 1 for this query especially considering that we included their brand name in our query.
So how did the other sites rank so well for this …
Meet Google Buzz
Google Buzz lets you be social from Gmail. You can update your status there and share photos.
Who do you share Google Buzz with? Gmail contacts, for one, but you can also send your updates to Twitter as well. Your Gmail contacts can respond to your updates, using the @ symbol much like Twitter and now Facebook use. Your Gmail inbox will be used to push notifications to Buzz users.
Google Buzz was just launched on Feb 9, 2010 so it may take a few days before you get access. In the meantime, check out this vid to see how it works.
Do you think that Google Buzz can compete with Twitter and Facebook? Do you think that dominating yet another area of the Internet is a good idea for Google considering all the anti-trust scrutiny? I guess only time will tell. In the meantime, I will check it out …